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Personalizing your emails for every key persona doesn’t have to be slow, manual, or guesswork-driven—this video shows you exactly how Magnity turns one generic email into multiple sharply targeted versions in just seconds.
1️⃣ Build the base email (00:11)
2️⃣ Add personas as variants (00:55)
3️⃣ Explore persona details (01:16)
4️⃣ Configure parameters (01:23)
5️⃣ Generate tailored emails (01:51)
6️⃣ Inspect how AI adapts (02:18)
7️⃣ Refine with parameters (02:55)
Guided tour by a Magnity product expert
In this quick tutorial, an experienced Magnity product expert walks you through the full workflow inside the platform. You’ll see how to start from a single, rule-compliant email and instantly spin up versions for different audiences—like a marketing specialist and a CCO—without losing control of messaging or quality.
Personas that go beyond simple labels
The video demonstrates how personas in Magnity aren’t just labels; they include structured parameters such as goals, needs, and even compliance requirements. You’ll learn how these parameters guide the AI so every version of your email speaks directly to what each decision-maker cares about most.
See exactly what the AI changes and why
You also get a behind-the-scenes look at the “meta conversation” with Magnity: asking the system to explain exactly what it changed, why it changed it, and which persona parameters it used. This transparency makes it much easier to trust, fine-tune, and repeatedly improve your personalisation, instead of treating AI as a black box.
Why this walkthrough matters for your team
If you’re responsible for email or campaign performance, this walkthrough will give you a clear, practical sense of how we help you address specific personas, their individual goals, and even their worries—so your communication becomes more relevant, more persuasive, and ultimately more effective.
Watch the video to see how persona-based personalisation in Magnity actually works in practice.
