Purpose-built agents

A specialist agent for every marketing workflow

Each Magnity agent helps your team complete a defined marketing job—from creating an email or webpage to planning a journey, reviewing compliance or adapting content for every buyer and market. They work from the same approved context, rules and connected systems.

The agent line-up

Nine agents, one shared foundation

Four agents come with every licence and form the foundation. Five add-on agents extend it, in the same workspace and with the same rules, buyers and markets. Select an agent to see what it does.

Shared foundation

In every licence

Content is the workspace where the work happens. Rule, Persona and Translation apply your rules, buyers and markets to everything created in it.

Content Agent
Workbench — research, plan, iterate, create

Content Agent

Included in licence
Live

Research, plan and create in one place. No handovers, no re-briefing.

Create, analyse, adapt and refine content in a template-free workspace.

What's inside
Research and analysis
Value proposition work
Campaign blueprints
Planning
Template-free creation
Shared context
Produces
Drafts, rewrites, analyses, plans and recommendations
Licence
Included in every licence, at no extra cost
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Content Agent
Rule Agent
Governance infrastructure

Rule Agent

Included in licence
Live

Write the rules once. Every agent follows them.

Build, edit, optimise and apply the rules your content has to follow.

What's inside
Rule creation
Editing and maintenance
Market-specific rules
Applied at generation
Shared across agents
Feeds review
Produces
Rule sets applied at generation time
Licence
Included in every licence, at no extra cost
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Rule Agent
Persona Agent
Audience and industry context

Persona Agent

Included in licence
Live

Define the buyer once. Every agent writes to them.

Build, edit and apply persona and industry context to what content says.

What's inside
Persona definitions
Industry context
Buying-stage context
Persona-adapted variants
Shared across agents
Maintained in one place
Produces
Persona-adapted content variants
Licence
Included in every licence, at no extra cost
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Persona Agent
Translation Agent
Localisation and language

Translation Agent

Included in licence
Live

Approve it once. Read it right in every market.

Translate and localise content for every market, using your approved terminology and brand voice.

What's inside
Localised variants
Approved terminology
Brand voice per market
Local configurations
Adaptation, not literal translation
Source stays identifiable
Produces
Localised content variants per market
Licence
Included in every licence, at no extra cost
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Translation Agent

Add-on agents

Priced per agent

Add the agents your workflows need. Each works inside the same workspace, on the same shared foundation. See add-on pricing

Compliance Agent
Document review — findings & fixes

Compliance Agent

Add-on
Live

Find the issues your rules define. Fix them in the same pass.

Review a document against your configured ruleset. Get findings and fixes.

What's inside
Full-ruleset review
Structured findings
Suggested fixes
Corrected documents
Documents from anywhere
Your workflow
Produces
Structured findings, fixes, corrected or commented documents
Monthly allowance
50 document reviews per month
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Compliance Agent
Email Agent
Email campaigns — planned & created, ready for launch

Email Agent

Add-on
Live

Write the email once. Send it in every market.

Create, adapt and localise individual marketing emails, ready for deployment.

What's inside
Subject lines
Body copy and CTAs
Variants
Localisation
Tone of voice
Rules at generation
Produces
Launch-ready emails, subject lines, CTAs and variants
Monthly allowance
Up to 120 emails per month
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Email Agent
Web Agent
Web page creation

Web Agent

Add-on
Live

Your templates are ready. The content is what's late.

Create and adapt webpage and landing page content at component level.

What's inside
Component-level content
Metadata
Variants
Localisation
Tone of voice
Rules at generation
Produces
Component-level page content, metadata and CTAs
Monthly allowance
Up to 60 pages per month
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Web Agent
Social Media Agent
Social post creation

Social Media Agent

Add-on
Live

One campaign in. Every channel's posts out.

Turn source or campaign content into platform-ready social posts.

What's inside
Platform-ready posts
Every format
Sequences
Variants
Localisation
Rules at generation
Produces
Platform-ready posts, variants and sequences
Monthly allowance
Up to 300 posts per month
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Social Media Agent
Journey Flow Agent
Automation flows — blueprint and emails

Journey Flow Agent

Add-on
Live

Plan the journey. Get every email inside it.

Plan multi-step automation flows — from blueprint to every email inside them.

What's inside
Flow blueprints
Every email inside it
Persona and stage
Decision journeys
Localisation
Rules at generation
Produces
Flow blueprints and every email within them
Monthly allowance
15–20 flows per month
Requires
Email Agent
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Journey Flow Agent

See the agents work on your own material.

Bring one real campaign or document. In a 30-minute session we run Magnity on it, with your terminology and your markets.

Book a demo

Would you rather have our team run it? See full service →