Solutions · By industry

From spec sheet to campaign, in every market and language

Magnity turns datasheets and product pages into emails, landing pages and posts for each buyer and market, with your brand and claims rules applied as it writes.

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The challenge

Every launch multiplies by market, language and audience

A product launch needs material for engineers, installers and buyers, in every language your sales companies and distributors work in. The facts sit in datasheets and product pages, each regional variant is rebuilt by hand, and technical claims are checked again every time. Translation agencies set the pace, and smaller markets wait longest.

Where Magnity helps

The work Magnity takes on for your teams

Datasheets become complete campaigns

Start from a datasheet or product page. Plan the campaign in the Content Agent, then build emails and landing pages for each persona with the Email Agent and Web Agent.

Every regional variant, localised

The Translation Agent works from your product terminology, so each local team reviews its own version instead of waiting for an agency to deliver it.

Technical claims kept consistent

Claims and brand rules set in the Rule Agent apply as each variant is written. The Compliance Agent reviews documents and returns findings and fixes for your reviewers.

What changes

The difference in day-to-day work

Fewer handoffs between plan and launch

Creation and translation happen in the same workflow. Grundfos cut plan-to-launch time from 14 to 8 weeks, and kept local review in place.

Every market gets the full campaign

Smaller markets get the same depth as your largest, in their own language. Grundfos scaled its localised newsletter programme across 30+ markets and languages.

Lower cost, stronger engagement

Grundfos cut newsletter costs by more than 50%, while open and click rates each rose by 5.5 percentage points.

Customer proof

What global teams say about working with Magnity

“We are reducing go-to-market from 6 months to 1 month, and our content creation has gone from 2 months to 30 minutes.”

Sanne Ernst Aagesen

Grundfos

“We are creating emails and landing pages 270× faster.”

Jannie Christiansen

Scania

“Magnity enables Novonesis to communicate in the ‘Now.’”

Paweł Machalski

Novonesis

“We reduced email marketing cost by more than 50%.”

Mia Mailykke Røjkjær

Grundfos

Read the customer stories →

Two ways to work with Magnity

Run it yourself, or let our team run it.

Use the platform with your own team, or have Magnity’s specialists plan, create, localise and deploy your campaigns on it. Same platform, same rules, and your approval either way.

Platform

Run it yourself.

Your team works in Magnity with the agents, your rules and your markets. We help you set it up and support you along the way.

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Full service

Let our team run it.

Magnity’s own team handles strategy and planning, content production, localisation and review, and build and deployment. You approve every step.

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See Magnity work on your own material.

Bring one real campaign or document. In a 30-minute session we run Magnity on it, with your terminology and your markets.

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Would you rather have our team run it? See full service →