From Prompts to Production

Beyond the Prompt: The Next Stage of AI in Marketing

8 min · The opportunity

Technology is evolving faster than organizations can adapt. Explore why the real opportunity lies in moving beyond individual AI tasks to connected, end-to-end marketing workflows.

From Work Processes to AI Agent Workflows

10 min · The methodology

How to identify automation opportunities, map existing marketing processes, and redesign workflows around AI agents and human decisions.

The Six-Step AI-Powered Marketing Value Chain

8 min · The technology

Explore how Research, Plan, Create, Review, Publish, and Improve connect through company knowledge, specialized agents, orchestration, governance, and enterprise integrations.

From a Business Objective to a Connected Marketing Workflow

20 min · The real-world demonstration

See Magnity in action with examples from our work with Novonesis, demonstrating how AI agents support webpage content, marketing flows, and connected marketing operations.

Turning AI Experiments into Operational Capabilities

8 min · Implementation

How to move from successful use cases to scalable marketing operations. Explore the organizational, technical, and governance requirements for implementing and scaling AI workflows across teams, markets, and channels.

Questions and Next Steps

6 min · Q&A

Explore opportunities to apply AI agent workflows to your own marketing processes and discuss how to get started.